INDUSTRY LEADING TECHNOLOGY

A significant portion of our leads are generated from display advertising, where LeadGenuity^® harnesses the same ad serving and optimization technology that powers the Internet's premiere advertising network, Tribal Fusion. We have state-of-the-art search and affiliate management systems, and are constantly optimizing across media and channels to reduce our costs per lead and continually ramp up volume. We back this technology with a commitment to reach the online consumer precisely when and where they are in shopping mode. As per comScore, we are among the largest ad spenders in our targeted verticals.